Nuura

Design Your Perfect Lighting with Nuura – From Minimalist to Majestic with Our 3D Configurator

Nuura is a Danish lighting brand that combines simple Scandinavian design with craftsmanship, creating elegant and functional lighting solutions. They aim to bring beauty and warmth to spaces through their thoughtfully designed products.

With an increasing demand for customizable products, Nuura collaborated with us at The Planner Studio to create a 3D configurator, making it easy for customers to design their own lighting fixtures and craft solutions that are a perfect match for their spaces and needs.

Category
Lighting
Number of series
9
See it in action

Customization Features

Nuura’s 3D configurator is designed to offer their customers an intuitive and highly flexible system for visualizing and customizing their lighting fixtures. The configurator uses our Generator technology, enabling real-time customization and dynamic visual feedback.

Customers can adjust various elements such as the size of the light fixture, the color of the ceiling plate, the number of pendants in the design, and even choose between different shapes like circular or oval.

These options allow customers to instantly generate a personalized lighting solution that perfectly fits their space and style.

Real-Time Customization

The configurator provides real-time dynamic updates as users modify the parameters of their lighting solutions. Whether adjusting the size of the fixture, the number of pendants, or selecting different finishes, users can immediately see how their choices affect the final design. This instant feedback makes the customization process both engaging and efficient.

Generator Functionality

Using the Generator, users can interact with a simple interface where they can choose specific attributes such as size, color of the ceiling plate, number of pendants, and shape. The system then dynamically generates the customized product, making it easy to tailor the design to meet their exact needs without requiring advanced technical skills.

Realistic Visualization with the “Furniture” Feature 

The “Furniture” feature in Nuura’s 3D configurator allows users to see their pendant lights in a realistic setting by adding a table at the bottom of the configuration window.
Users can choose from different table options, including round and rectangular shapes, and adjust the length to fit their design. This helps them visualize how their lamp will look in relation to the space, giving a clearer sense of size, scale, and overall impact, making it easier to create designs that perfectly fit their needs.

Exploring the Product Collections

With 9 live product series and more on the way, Landscape Forms offers millions of unique configurations. Each product series has its own distinct features, from simple, modular designs to highly complex systems that can be tailored for public or private spaces.
Below, you can explore how each product family stands out, offering diverse features and customization options.

Miira Collection
The Miira collection is known for its clean, minimalist design, and with the 3D configurator, customers can adjust several key elements of the pendant lights. They can choose from different sizes, including the standard Miira, the larger Miira Large, and the multi-light configuration in Miira 4. The configurator also allows users to select between circular and oval shapes, as well as customize the number of pendants, their spacing, and the ceiling plate color, with real-time updates to create a unique and personalized lighting design.
Anoli Collection
The Anoli collection is a perfect fit for the configurator, allowing users to personalize the design to suit various interior styles. Customers can choose from Anoli and Anoli Small, adjusting the size of the fixture to meet their space’s requirements. The 3D configurator gives users the ability to modify the color of the metal frame, the number of pendants, and their arrangement. This flexibility makes the Anoli series a great choice for both intimate and larger rooms, where subtlety and elegance are key.
Apiales Cluster Collection
The Apiales Cluster features six lights suspended from a single fixture. In the configurator, users can adjust the color combination, length, and formation of the lights, choosing between a random arrangement, where the pendants vary in height, or a spiral formation, where the lights follow a spiral pattern. This customization allows customers to create a lighting solution that fits perfectly in larger spaces, such as dining rooms or high-ceilinged hallways, while visualizing the exact arrangement of the pendants to easily experiment with different layouts.
Rizzatto Cluster Collection
The Rizzatto Cluster collection offers options for creating clustered pendant lights, similar to the Apiales Cluster with its six pendants. Users can adjust the color combination, length, and formation of the lights, choosing between a random arrangement, where the pendants vary in height, or a spiral arrangement, where the lights follow a spiral pattern. This customization allows customers to design a lighting solution that fits perfectly in large, dynamic spaces, whether it’s a modern office or a spacious living room, creating a striking design that suits their needs.

Seamless Implementation of the 3D Configurator

Nuura’s 3D configurator was implemented through a standalone URL, allowing customers to explore and customize their lighting solutions seamlessly. By using this approach, the configurator operates independently while providing a smooth and integrated experience. Customers can easily navigate to and from product exploration to customization. This setup ensures a consistent and user-friendly journey, perfectly aligned with Nuura’s existing online presence.

The Impact

The 3D configurator has transformed the way Nuura’s customers interact with their lighting products. By providing an easy-to-use, flexible, and visually rich customization system, Nuura has empowered its customers to create their ideal lighting solutions. The result has been a significant increase in both user engagement and conversion rates, as well as greater customer satisfaction.